GE Casts Diesel Cloud Over OWn Green Marketing Campaign

GE CASTS DIESEL CLOUD OVER OWN GREEN MARKETING CAMPAIGN
http://www.prwatch.org/node/5750

General Electric's current "green" marketing campaign ads include
a train engine "chugging through pristine rural settings surrounded
by flowers, birds, trees and mountains." But far from the summit of
environmental responsibility, the company is at the "height of
hypocrisy," says Frank O'Donnell of Clean Air Watch, because it is
simultaneously lobbying the Environmental Protection Agency to
weaken proposed nitrogen oxide restrictions for diesel engines.
Other train makers say they can meet the EPA's proposed rules, which
wouldn't kick in until 2011 at the earliest. GE calls the standard
"unlikely to be achieved." An EPA official says GE's resistance is
slowing adoption of the new rules. The agency estimates that
reducing smog from trains and ships could provide more than $70
billion in health and environmental benefits within 20 years while
the cost of compliance would be $2 to $3 billion over the same
period.

SOURCE: The Wall Street Journal, February 13, 2007 (sub req'd)